helping brands make perfect sense of social media, from IAB UK’s social media council

By Tom Gray, Imagination

Astronaut_checkin 1Astronaut Douglas H. Wheelock has just become the first person to check in to Foursquare from space, earning himself the NASA Explorer badge and, apparently “A free scoop of Astronaut icecream”  Not sure whether the reward really justifies the expense, but well done to him anyway…

Wheelock is not the first to score an extreme badge – in April this year 15-year-old Parker Liautaud became the first person to check in at the North Pole, earning himself the Last Degree badge, and the following message “Congrats on making it to the North Pole! Take a deep breath, plant your flag and be sure to get home safe!” Read more…