helping brands make perfect sense of social media, from IAB UK’s social media council

by Rob Salmon, Director of Digital Marketing at Torchbox

In a very little while I’d like to look at Facebook’s new communications system which was announced on Monday 15 November, its key features and what it could mean for organisations using Facebook. If you’ve not read up on this I’d suggest taking a view of this video to start of with.

First up though, three quick ways I’ve used Facebook to communicate in the past week.

Last Saturday, I tried to fix our dishwasher. I am not like Bob The Builder. He can fix things. I didn’t even have the right screwdriver. So I put an appeal out to my Facebook friends. Within minutes I had had a few sarcastic comments and a few offers of help. Read more…